Cover girl ... Lindsey Vuolo
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The event was hosted by the UK's legendary rock 'n' roll photographer Mick Rock, who personally designed the new campaign in conjunction with the Rock The Vote movement.
"Playboy is very serious about getting the youth out to influence the election this year," Rock stated, "the only true revolution must come from within!"
The party highlight was former Miss November Lindsey Vuolo, who travels across the United States with Playboy, promoting youth involvement in the electoral process.
"It's so important to be involved, now more than ever," the gorgeous model told The Sun, "Especially with so many issues facing the world today."
Of course, where there's Heyman, there's a Hustle. And our man Paul didn't disappoint!
You can check out the episode below, along with an amazing slideshow of the breathtakingly busty Lindsey Vuolo.